About Us

Marketing


Marketing is not advertising. And it’s not generating awareness. Marketing is a complex, strategic function that defines the future of your business.
Good marketing means simply to "sell more, to more people, more often, for more money".

The 4 Field - Marketing support:

ANALYSIS
  • • Marketing Audit
  • • S.W.O.T. analysis
  • • Market Research : design & analysis
  • • Brands’ analysis
  • • Marketing Financials (P&L)
  • • Competition audit &anp; analysis

STRATEGY
  • • Marketing strategy
  • • Marketing concepts
  • • Marketing Mix
  • • Company & brand image/profile
  • • Brands positioning
  • • Strategic Segmentation
  • • New markets targeting
  • • New product development

OPERATIONS
  • • Actions of Marketing-mix
  • • New product launch plan
  • • Advertising & Media plan
  • • Plan of Promotions to consumer & trade
  • • Managing Ad / Media / Promotion agencies
  • • Internal Communication Optimization

IMPLEMENTATION
  • • Marketing Plan Implementation
  • • Company profile design/development
  • • New product design
  • • Packaging design/development
  • • Advertising: concept, creative, TV Spot, Radio,Outdoor, PR, Direct, Internet etc
  • • Point of sale material, sales tools development
  • • Design & execution of promotions in pos